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Inflight purchase flows

Role
Principal Designer
Work
Heuristic evaluation · Information architecture · Task flows · Wireframes · Functional specification
Status
Shipped
Purchase path flow
Purchase path flow

Aircell had launched Gogo in-flight wifi in the US, sold through separate airborne, mobile and ground portals that looked and behaved differently.

Make buying, activating and managing the service clearer and more consistent across portals, starting with an enhancements release for the airborne portal.

I reviewed the live portals against usability heuristics, mapped the purchase and account flows, and co-wrote the wireframes and functional specification.

From the work

8 pages from the original deliverables · select to enlarge

Deliverables

  • Gogo portals heuristic review53 pp
  • Airborne portal workflows and wireframes (enhancements phase, v5)64 pp
  • Airborne and mobile portal functional requirements specification239 pp

Full decks and specifications available on request.

Redacted for client confidentiality.

mistycripps@protonmail.com